Deira Enrichment Project: The bustling Dubai destination to stay, dine and indulge
It’s no surprise that Dubai is the fourth-most visited city in the world. Filled with captivating architecture, unique activities, high-end hotels, local and international shopping outlets, and a culturally rich history, the city has a lot to offer. The ultimate combination of all these elements? Deira Enrichment Project (DEP). Spanning 16 plazas and 61 hectares in the historic heart of Dubai, DEP preserves and maximises the potential of the historic commerce district, Deira.
The lively mixed-use development offers endless opportunities for families to explore, with architecture that sends you back in time juxtaposed with modern shops and amenities that comfortably satisfy your needs no matter your budget.
Here are five things you can do at DEP.
Stay at one of the luxurious hotels
Visiting Dubai or pondering a staycation? Why not stay in the heart of all the action? At DEP, take your pick from five hotels that accommodate all price points and travel styles.
Book your stay at Wyndham Dubai Deira or Aparthotel Adagio Dubai Deira for a luscious 4-star stay or plan your visit to Super 8 by Wyndham Dubai Deira, ibis Dubai Deira City Centre, or Days Hotel By Wyndham Dubai Deira for world-class service at affordable prices.
No matter where you decide to stay at DEP, you’ll be treated to first-class service and find yourself in close proximity to a wide range of activities and attractions. Previous visitors have rated each of these hotels 4+ stars on Google Maps and TripAdvisor, so you know you’ll have a top-quality experience irrespective of your budget.
Take a piece of Dubai home with you
Whether you’re visiting for the day or planning your stay at DEP, you’ll be minutes away from a variety of home-grown and world-renowned brands. Selling everything from jewellery and perfumes, to footwear and clothes, you’ll be sure to find what you’re looking for – and what you didn’t even know you needed.
The Dubai Gold Souk Extension (DGSE), in particular, is the ultimate shopping spot at DEP. Here you’ll find an endless array of gold, silver, precious stones and perfumes to choose from. Grab gifts for your loved ones from top-quality jewellers or one of the 100 perfumeries onsite at unbeatable prices. You can even commission a unique piece and take it home the same day.
Make your stay memorable with one-of-a-kind piece you won’t find anywhere else.
Shop (and win) till you drop
While you splurge on yourself and your family at DEP, you’ll often have the chance to win great prizes under Shop & Win campaigns.
DEP Shop & Win opportunities run until the New Year, with prizes ranging from retail and jewellery vouchers to automobiles. Participation in the shopping raffles starts from as little as Dh30 and draws are usually held every month depending on the promotional period.
Another perk of shopping at DEP? Visitors to Dubai can enjoy their shopping completely tax-free. Planet Tax is now open in Dubai Gold Souk, with a dedicated kiosk located between buildings 2 and 3 in Hind Plaza at the Dubai Gold Souk Extension.
To claim a refund on any VAT paid, simply ask the salesman to initiate your tax-free transaction. Take your receipts with you and visit the Planet kiosk at the airport for a cash, card or a variety of digital wallet refunds.
Visit Planettaxfree.ae for more information about tax-free shopping in Dubai.
Eat at the wide array of restaurants and cafes
Shopping and exploring all that DEP has to offer is sure to work up an appetite. Take a break and rest your feet while you dine at one of the many eateries at the development.
Take your pick of cuisines from Yemeni at Rayyan Mandi in Osha Plaza and Pakistani at Seinys Restaurant in Hind Plaza 4 to Mexican/Filipino at Cancious in Sherina Plaza, and Indian at My Govindas in Maryam Plaza. Try the many fares from the traditional cafeteria-style restaurants, sip on sweet tea at KP Chai, or enjoy a sit-down dinner at one of the international hotel restaurants. Whatever you’re in the mood for, you’re sure to find a meal that satisfies all the senses.
Not looking to slow down? Just pick up a cup of coffee or karak tea and a quick bite from any of the cafes available and continue your stroll around the magnificent architecture at DEP.
Immerse yourself in the Deira community
At the heart of DEP is community. Deira’s history began as a trading district, with fishermen gathering at the Creek, throwing their lines into the water, and selling their catch. The coming and going of traditional dhows and abras marked Deira as the hub of activity, sales and prosperity.
That spirit is still well and alive today; felt as you travel along those same boats to get across the Creek or walk amongst the preserved architecture. Most importantly, the sense of coming together persists as DEP hosts festivities and events for the entire family, accessible to all.
Meet the people of Deira, of Dubai, and engage in authentic, fun experiences planned for the whole family to enjoy.